The pace at which we push or publish our marketing efforts to our trade areas in automotive is staggering. Ever-changing market conditions and consumer insights have many of us in “reactive strategies” rather than well thought out “pre-emptive” plans. We…
A very brief internet search told me that people would buy seven cars over the course of their lifetime. At 30, I am nearly half way there. However, each time I have purchased a car, I’ve had very different experiences.…
In honor of this national holiday, we decided to make a little video to celebrate our second favorite past time. Let us know what you think! [ryvl video_url="https://youtu.be/l6Bzz5fk1R4" auto_play="yes"]View Video[/ryvl]
You and your CRM data have a fantastic relationship. It’s a give and take. You input information, and it gives you data that accurately reflects your dealerships performance 100% right? At this point you might be chuckling at that idea…