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Internal Communication Growing Pains & How to Solve Them

Internal Communication Growing Pains and How to Solve Them David Mizne, Marketing Communications Manager of 15Five.com drops in this week to guest blog and tackles team communications. A great read for leadership teams looking to continually improve the culture at their dealerships.…

Should Marketing Attribution Be Your Dealership's Focus?

Sure, We Know Attribution Is Important But…

Mark Stringfellow, VP of Sales for Nextup, weighs in on the "attribution buzz" happening throughout the automotive industry... You’ll see many of the big players like Cars.com, Autotrader, and many others continuing to tout this buzzword moving into the new…

A Guy In A Hat Gets On A Plane – The Nextup Fall Tour

I left Toronto during the biggest heatwave of 2017, mid-September. I now sit on the runway in Calgary, November 9, and I watch them de-ice the wings of our plane. Calgary resembles the absolute dead of winter. This time of…

Managing the Sales Process

Is Your Process Management Is Like Spinning Plates?

This article excerpt appears in the FALL 2017 issue of HOTLINE and is authored by Matt Richardson.  For automotive retailers, there have been a greater number of tools and options available when it comes to generating qualified sales leads. The…

How to Implement a Managed Floor (That Actually Works) Part 2

Last week, we talked about the steps you should be taking BEFORE you implement a managed floor process in your dealership. It's important to set a strong foundation and put all of the guidelines in place to communicate to your…

“CX” Takes Center Stage at Digital Dealer 23 or Does It?

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7 Simple, Proven Ways To Get Your Teams to Reach Their Goals

If you want to live a happy life, tie it to a goal, not to people or things.” Albert Einstein Earlier this year I focused on symptoms of a sick sales floor. Dealers around the country worked with us to…

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