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Should Marketing Attribution Be Your Dealership's Focus?

Sure, We Know Attribution Is Important But…

Mark Stringfellow, VP of Sales for Nextup, weighs in on the "attribution buzz" happening throughout the automotive industry... You’ll see many of the big players like Cars.com, Autotrader, and many others continuing to tout this buzzword moving into the new…

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3 Biggest Myths about the Managed Floor

We have no shortage of content when it comes to explaining all of the benefits of implementing a managed (closed) floor in your dealership. What can I say? We believe in the process. Not only does it ensure every walk-in…

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If It Ain’t Broke, Don’t Fix It

Last week, Tom Stuker hit the nail on the head. Your dealership might be good. There’s nothing wrong with it.  But wouldn’t you rather be GREAT? Watch the video to learn the true difference between an open floor and a…

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Is Your Dealership in Conflict

This week, Alan Ram talks about the conflicts he sees at many dealerships and the simples steps managers can take to resolve them. In our heads, we know what we want our people to be doing on a daily basis,…

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