Article Archives
Never enough time in the day to read all the Nextup articles. From CRM to Adwords, we cover all the topics even some your monthly meetings might not.
Over the years, research has shown that employees who take pre-planned rest and meal breaks tend to work 30% better than those who don’t. It is proven many employers have suffered litigation due to rest and meal break-related issues, which…
As Nextup’s VP of Sales, Mark Stringfellow talks to dealers and dealership staff every day. One of the first things he discusses is the “manager intro” by asking what their process is. “I’m usually pleased to find out that the…
Over the past few months, anytime I’ve had the chance to attend a conference or event, I’ve tried to catch sessions on digital retailing. As “marketing attribution” is already flaming out as the trendy buzzword, digital retailing is coming on…
It's an absolutely huge night for kids all across North America - Halloween! Witches, superheroes, ghosts, and goblins will be out in full force tonight looking to fill their bags with treats. The real trick though tonight, if you are…
Whether you want to believe it or not, an open floor costs you money. When business is great, it's not noticeable. We all develop bad habits in good times because we can afford to. That time is coming to an…
Today's guest blogger Joe Webb, President of DealerKnows, shares how an up management system will remove FOMO from sales. Join Joe and Nextup's Brent Wees at Driving Sales Executive Summit in Las Vegas Oct 22. @10 AM for their session…
This is a tale of two retail environments, Best Buy and your dealership. Different verticals, uniquely different products but a lot of similarities. Brick and mortar businesses, target driven environments, warrantee upselling and staff turning machines. The focus of this…
It’s time to roll out that seasonal “back to school” post, getting back to class, back to the drawing board, back to routines. These are good things, they provide us the ability to learn, evolve and be more accountable. For…
3 Intriguing Content Marketing Apps Your Dealership Cannot Be Without Many of you already know I’m a huge fan of Content Marketing, you’ve heard the term thrown around but may not know the difference between a paid marketing strategy.…
A couple of years ago I uttered the following statement on stage “marketers, and the media, like to create problems that they will solve for you…on your budget”. One of the biggest “problems” we marketers have created lately, in my…